Case Incident 2 Bullying Bosses - 1423 Words

BULLYING BOSSES I. Case Background After a long weekend, Kara stared at her computer with a sick feeling in her stomach: Her boss had added her as a friend on Facebook. Kara did not feel particularly close to her boss, nor did she like the idea of mixing her social life with her work. Still, it was her boss as a Facebook friend. Little did she know her troubles were only beginning. Kara’s boss soon began using her online information to manipulate her work life. It began with inappropriate innuendos regarding Facebook photos. Eventually, Kara’s boss manipulate her work hours, confronted her both on and off Facebook, and repeatedly called Kara’s cell phone questioning her whereabouts. â€Å" My boss was a gosipping, domineering, contriving†¦show more content†¦Workplace bullying can also affect one’s self efficacy. An employee with low self efficacy, when bullied, can experience a decline in their already low self efficacy which may decrease his/her need for achievement, need for power, and need for affiliation based on McClelland’s theory of needs. There are not too many people, which if they are being bullied would want to achieve a new position, attain power, or even want to belong to such a company where other employee’s are bullies. 3. If I were a victim of workplace bullying, I would first approach my bully and inform him/her of the inappropriate behavior. If the behavior continued and the bully was not management, then I would go to management and let them know there is a problem. If the bully was a part of management, I would seek help from the special groups in most companies that are dedicated to unfair behavior within the company. If the company had no such group, I would do the opposite of what the bully expects my reaction to be. I think going to the special group would be effective, but if there is no such group then going to management would be the next best thing. Retaliation and confrontation would not be effective strategies. There would be nothing worse than having workplace bullying turn into workplace violence. I would help a colleague who is or was victims of an abusive supervisor seek the necessary help in the most effective manner. 4. Insecurity, lack ofShow MoreRelatedOb - Bullying Bosses - Case Incident 21773 Words   |  8 PagesChapter 7 – Case incident 2 Bullying Bosses Questions: 1. How does workplace bullying violate the rules of organizational justice? To answer this question we need to know what organizational justice is. Organizational justice is divided in 3 main theories such as Distributive Justice, Procedural Justice and Interactional Justice.   This theories of justice are created to make the workplace an effective and a pleasant place, where everyone is treated with the same fairness. For example: Read MoreBullying And Toxic Managers Article Essay1616 Words   |  7 Pagesarticle focus on several aspects of bullying in the workplace. The Special Case of Bullies and Toxic Managers article focus on bullying in the workplace. Managers who bullied will threaten employees through humiliation and intimidation if they don’t follow orders. According to the Workplace Bullying Institute survey â€Å"27 percent of Americans have suffered abusive conduct at work; another 21 percent have witnessed it; and 72 percent are aware that workplace bullying occurs. These numbers can affect organizationsRead MoreTaking a Closer Look at Crooked Corporations Essay1440 Words   |  6 Pagesfraudulent acts are now relevant to the Medias eye, but none of them are helping these businesses reputation of leadership within corporations. Issues such as Improper handling of funds /theft, mistreatment of employees both socially and verbally and bullying are most popular among topics. IT Fraud (computers), Identity Fraud, Manipulation of Accounts, and Petty Fraud (harmless but relevant) are the categories of fraud. Forty eight percent, which is almost half of the companies surveyed in a recent surveyRead MoreThe Effects Of Workplace On Health And Wellbeing Of Their Employees1508 Words   |  7 Pagesorganisations to protect the health and wellbeing of their employees. Workplace bullying includes verbal, physical, psychological or social abuse by an employer or colleague at work. Rousseau et al (2015, p.287) define workplace bullying as ‘repeated occurrences of negative acts over a sustained duration’ in which victims are unable to defend themselves. Furthermore, Randall (cited in Olive and Cangemi, 2015, p.20) defines workplace bullying as ‘aggressive behaviours that are intended to inflict psychologicalRead MoreHarassment At Fox Valley Tech2547 Words   |  11 PagesSUMMARY†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ †¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..iv PROBLEM†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.1 BACKGROUND†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦..1 DISCUSSION OF FINDINGS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦2 CONCLUSIONS AND RECOMMENDATIONS†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.5 WORKS CITED†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.6 LIST OF FIGURES 1. Table chart showing all charges filled to the EEOC for harassment from 2010-14 2. Impact of workplace bullying 3. Occupations where harassment happens more frequently EXECUTIVE SUMMARY The main information I gathered from this report is thatRead MoreOrganizational Beh.3758 Words   |  16 Pagesor Science? Most Acts of Workplace Bullying Are Men Attacking Women 46 An Ethical C h o k e Can You Learn from Failure? 58 glOBalization! Does National Culture Affect Organizational Practices? 64 Point/Counterpoint Lost in Translation? 65 Questions for Review 66 Experiential Exercise Workforce Diversity 66 Ethical Dilemma Jekyll and Hyde 67 Case Incident 1 Lessons for Undercover Bosses 68 Case Incident 2 Era of the Disposable Worker? 69 CONTENTS 2 Diversity in Organizations 7 3 Read MoreToxicity in the Workplace3766 Words   |  16 Pages Overview of Toxicity: â€Å"Violence, aggression, bullying, tyranny, harassment, deviance, and injustice †¦Ã¢â‚¬  (Cortina 2001), the ‘magnificent seven’ anti-socialites comprising Workplace Toxicity. A relatively new field of study, the idea of workplace toxicity develops from the impact of bullying, and the emotional consequences it has on the organization. There has been surging interest over the past two decades on the cause and effect of bullying in the workplace (Rayner, 2002); and an ever-growingRead MoreReflective Essay3255 Words   |  14 PagesREFLECTIVE ESSAY (CRITICAL INCIDENT) TAHIR ZAHOOR AHMED Reflections No single incident is significant enough to have individually affected the enormous journey I am on. Let me just reflect on my evolution from the impact of each significant theory on me, the integrative application of skills learnt, to the palpable discovery of a new consciousness, a new frontier. It is the first day of the Diploma I sit transfixed to my chair, as much a stranger to myself as I am to the others in theRead MoreA Brief Note On The Article, Workplace Rules On No Gossiping, Alyson Paige Essay2101 Words   |  9 Pagesbehaviors in the workplace are making rude and condescending comments to others, using hostile or aggressive tones, disregarding authority, and being physically or verbally abusive. This conduct can lead to workplace bullying. Various studies have determined that victims of incivility or bullying have reported more job stress, less job commitment, and higher levels of anger and anxiety (Managing Difficult Employees and Disruptive Behaviors, 2015). The conduct of one disruptive employee should not be toleratedRead MoreDealing With Difficult People : Workplace Essay2300 Words   |  10 Pagesbehaviors in the workplace are making rude and condescending comments to others, using hostile or aggressive tones, disregarding authority, and being physically o r verbally abusive. This conduct can lead to workplace bullying. Various studies have determined that victims of incivility or bullying have reported more job stress, less job commitment, and higher levels of anger and anxiety (Managing Difficult Employees and Disruptive Behaviors, 2015). The conduct of one disruptive employee should not be tolerated

Child Abuse And The United States - 3863 Words

Introduction â€Å"Every year more than 3 million reports of child abuse are made in the United States involving more than 6 million children (A report can include multiple children). The United States has one of the worst records among industrialized nations- loses on average between four to seven children every day due to child abuse and neglect† (National Child Abuse Statistics.). There are numerous children who are suffering from child abuse, but determining what child abuse is for each state differs. This makes it harder to determine how to solve the issue of child abuse and the fact that it has existed for so long. To help solve the issue of child abuse, innovative programs are being created every day. Some of those programs are using culture to determine whether or not it is a factor. Child abuse has lasted for a long time, but before the 1980s it was not viewed as child abuse. Before it was viewed as disciplining your child and for some people it still is. There is a lot of c hild maltreatment in the world â€Å"The Types of Child Maltreatment: 60.9% is neglect, 18.9% is abuse, 9.9% is sexual abuse and 4.9% is emotional abuse† (Korbin). The abuse that people give and receive is often based off of a person’s culture and childhood, which include their morals and values. If physical disciplinary methods were used when a child misbehaved than that child will most likely pass it on when they get older. The disciplinary methods used in a culture can affect the wayShow MoreRelatedChild Abuse And The United States906 Words   |  4 PagesAn Introduction to Child Abuse in the United States Child abuse is a global problem Child abuse in the U.S. is a shame to our American society and an unnecessary act that achieves nothing but bad actions towards another person. In the U.S. child abuse has increased along the years and just seem to be getting more horrendous. It is a recurring issue that has been happening all around the world to innocent young children and most of these cases are being kept quiet about because they are too scaredRead MoreChild Abuse And The United States1798 Words   |  8 PagesEvery year more than 3 million reports of child abuse are made in the United States involving more than 6 million children. The amount of children abused is doubled due to the fact that a single report can include multiple children. The U.S has one of the worst records among industrialized nations, losing an average between four and seven children everyday to abuse and neglect. The sociological theories that can be used to research the issue of child abuse in the US are symb olic interactionism andRead MoreChild Abuse And Neglect Of The United States1175 Words   |  5 PagesChild Abuse and Neglect in the United States David is a 10 years-old boy doing his homework at the kitchen table. The homework consisted of mathematical problems, a short reading and answer question, and memorizing the 50 Capitals of the United States. All the assignments for homework were due on Friday morning, so he quickly finished his homework so he could get to bed. Around 10:00 pm, David’s father came home from work, checked his son’s homework and saw many errors. He immediately went up toRead MoreThe Effects Of Child Abuse On The United States1395 Words   |  6 Pagesinfant or child. Yet nearly a million children are abused in the United States. Unfortunately that excludes children who s incidents of child abuse are unreported and undetected. Child abuse can be defined differently from state to state, but commonly presents in the form of physical, emotional, and sexual abuse, neglect and abandonment. The focus of this review is physical abuse, which is defined as non-accidental physical injury, from brui sing to fractures to the most serious cases of abuse endingRead MoreImpact of Child Abuse in the United States Essay1469 Words   |  6 PagesChild abuse in the United States is a growing epidemic. Every year the number of reported cases, and missing children go up. This is caused mostly by lack of education about the different types of child abuse, and the signs that go along with it. Communities need to provide more resources to better educate the public about the types of abuse, and the signs that go along with it. Child abuse and neglect can be lessened by more resources, more education and to reach out to others. Every year an approximateRead MoreChild Sexual Abuse Within The United States1417 Words   |  6 PagesChild Sexual Abuse: It’s Prevalence and Severity in The United States Today, Americans fail to realize the prevalence and severity of child sexual abuse within the United States. Though crimes of adult rape are of equal importance, the sexual victimization of children, ages seventeen and under, accounted for nearly 70% of all reported sexual assault cases in 2015. To further the issue, arrests were made in only 29% of these child sexual abuse cases; this means that for every ten sexual abuse casesRead MoreChild Abuse And Neglect Within The United States2211 Words   |  9 Pagesas some college texts, that define and illuminate the four main types of child abuse that exist within the United States. It also discusses some of the effects of abuse and attempts to offer some solutions for this very prevalent societal problem. The definitions of child abuse and neglect vary, based on the context in which they have been studied. Some studies suggest that neglect is the most prevalent type of child abuse in this country. Kaplan, Schene, DePanfilis, and Gi lmore assert that neglectRead MoreChild Sexual Abuse Within The United States Essay2080 Words   |  9 PagesToday, Americans fail to realize the prevalence and severity of child sexual abuse within the United States. Though crimes of adult rape are of equal importance, the sexual victimization of children, ages seventeen and under, accounted for nearly 70% of all reported sexual assault cases in 2015. To further the issue, arrests were made in only 29% of this child sexual abuse cases; this means that for every ten sexual abuse cases involving children, only three of the perpetrators are convicted andRead MoreEssay on The Child Abuse Epidemic in the United States2312 Words   |  10 Pagesbeing maltreated(Child Abuse Neglect 2015). Child abuse is the mistreatment of a child. Child abuse is recognized in several forms; physical, emotional, sexual and neglect. Children who experience any form of abuse will tend to withdraw themselves from their peers and sometimes from other fami ly members who are not aware of what is taking place. Child abuse occurs not just in the homes of these children, but can also occur in schools, churches and after school programs. Anywhere a child is present thereRead MoreChild Abuse And The United States Department Of Health And Human Services1509 Words   |  7 PagesWhat is Child Abuse There is not one specific type of child abuse in fact there are more than one form of child mistreatment such as: physical abuse, sexual abuse, emotional abuse, and neglect. Before going into further details of the problems and treatment of child abuse; one must know what child abuse is. The United States Department of Health and Human Services provides a standard legal definition of child abuse, CAPTA (2010) states: Any recent act or failure to act on the part of a parent

Environment & Strategic Marketing Analysis of Sainsburys

Question: Evaluates the strategic issues and options facing of Sainsbury organization? Answer: Introduction: To start with the topic we must understand a very basic key word associated that is Strategy. Strategy is a long term approach or vision to achieve organizational profit and success. In todays 21st century every business is on the verge of expanding itself in the market rapidly to sustain their business operations and set plans to map out an extra competitive edge with others to grow and make profits. A strategy provides focus, direction, alignment and company structure (Searchcio.techtarget.com, 2015). A Strategic Management process is a combination of series of strategy formulation, strategy implementation and evaluation of strategy. The formulation part consists a companys goals and mission which define the basic objective of the company (Sadler, 2003). To achieve a companys goals they need to understand internal and external factors affecting the sustainability if the firm. They can formulate such strategies using SWOT analysis Pringle, H. and Field, P. (2008).. A company can develop scope and circumstances depending on their strategies. Such strategies involve gaining more market share, increasing profitability, completing a project under budget. Creating strategy for a company is a three stage process : Identifying strategic options Analyzing the context Evaluation and selection of best option. Sometimes it is also the size and impact of these strategic issues which creates necessity of a strategic plan to be in action . (Csun.edu, 2015) Start by engaging commitment Purpose guides everything Analyze the organization in its context Decide strategies Evaluate plan execution. Generating strategic options would help to identify some major alternative options that would be necessary as a backup plan for an organization (Balancedscorecard.org, 2015). It is also important to make decisions on strategies chose the best alternative for the market. A company should use systematic methods to evaluate necessary courses of actions and develop them (David, 2005). Company Profile: Sainsbury is the UK based third largest super market which having 16.9% share in the UK supermarket sector. It is founded on 1869 by John James and Mary Ann Sainsbury. The first shop of Sainsbury in Drury Lane, London. In 1922 Sainsbury becomes the largest grocery retail. Sainsbury are interested in financial sectors also. They have Sainsburys bank in UK. They are interested in property business also .Sainsbury supermarkets have more than 145000 employees including Sava centre where 60% of employees are part timer and 40% employees are full timer and at least 62% of employees are women. More than 23000 products are offered by Sainsbury supermarket where 40% of products are its own brand. Additionally a extensive range of grocery product t and quality of food, on the premises many store offer baked bread, coffee shop, fish and meat counters, petrol station and restaurants. This supermarket severs more than 11 million people in a week at June 2002. It has 463 stores throughout the UK. Around 60% stores are located in the main area of town center or central part of town. Previously many of stores are built in unsafe places. The main aim of Sainsbury is to earn profit so it belongs to a private sector. If Sainsbury not earning profit it will not be able to makes happy to its shareholder and cant able to improves its service and products. If Sainsbury not able to get back money then its difficult to improve and develop its services and difficult to invest in upcoming technologies. Strategic Issues and Options for Sainsbury: Sainsbury is a UK based company so they can develop the strategy of aligning its business with other countries like India, China, etc that are constantly developing themselves and that can help Sainsbury to develop a chain network for its business. India is mostly preferred because it has one of the emerging markets and this will help to attract investors. Outcome for this strategy will be Sainsbury as a company can provide jobs to the local people that will help to increase the brand name of the company. Another option is that of market penetration strategy. Sainsbury can use this to increase their revenue in the market. This strategy will help to attract more customers from its competitors. This strategy can be used to develop its products in the UK market. This will also help to increase their margin of profit. The third option that Sainsbury can introduce is of Market Development. Here Sainsbury should develop a strategy where they can sell their products in different markets. Sainsbury can increase the number of retail stores in places like Scotland or Ireland. This issue will help to develop their customer services. Market position of Sainsbury: According to the latest share data from Kantar World panel, Sainsbury was the one and only supermarket among the top four markets to increase its market share in the past 12 weeks. We know that Waitrose and discounters continued to be strong in terms of its growth, Sainsbury increased its market share from 16.4% which was in the previous year to 16.5% in the upcoming 12 weeks which was dated 18 August. It was also seen that the sales increased 4.9% during that particular period. Apart from these The Cooperative group also increased its sales by 0.1 % during the 12 weeks. But it was also noticed later on that it began to lose its market share from 6.8% to 6.6% thereon gradually wiseGEEK, (2015). Nielson also figured out that Sainsbury was among the top four having sales 5.1%. Questions were raised because there was a drop in the market share from 16.9 pc to 16.5pc within the 12 weeks. And this was for the first time that Sainsburys market share fell down so much. It was also analyzed by Deustche Bank that these statistics of Sainsbury would raise questions to know as to see if Sainsbury was performing efficiently to compete with recent investments in price so that it is able to compete in the market. All the big supermarkets are facing decline in their sales which was accumulated by the late falling of Easter. Sainsbury was one of the grocers which suffered most along with its mid market position in the market when there was first economic downtown in UK. Sainsbury was considered as a retailer which detrained its brand image in the market. But it was also observes that Sainsbury was one of the successful food retailers in the UK Outsiders, C. (2015).. Strategic Positioning Of Sainsbury: Sainsbury adopted competitive positioning strategy in the market because its competitors laid a strong emphasis in terms of market strategies and programs. But considering all the facts Sainsbury has been able to reposition itself in the market as a reliable supermarket and came up with the mission to help people with better availability of products that can keep them well and healthy and serve with tasty food at nominal charges after the recession took place in the year 2007. It was also believed that Sainsbury was the only market that offered quality food at a cheaper price in UK. Due to its low price and low quality of the brand availability it did not avail any pricing strategies as of its competitor. During 2011 horse meat scandal Sainsbury was declared as free from any horse meat mixing and this enabled Sainsbury to strengthen its position in the market. After this there was more rush of customers and this attraction of the customers increased than its competitors and helped Sa insbury to withstand its position from ASDA (17%) in 2014 having 17.5 market shares. Today Sainsbury is a market challenger competing with TESCO and it has positioned as low priced better quality products. SWOT Analysis of Sainsbury: Strengths: There are many strengths of Sainsbury that can be pointed out. First we can use the brand name itself Sainsbury. This helps the company to position itself in the market. Sainsbury has given service over 140 years in its business and it provides various advantages such as brand familiarization, customer loyalty, customer belief etc. Sainsbury can also expand its no of outlets because the cost involved will be less. This can also provide competitive edge to the brand itself. Marketing strategies used by Sainsbury is also one of the strengths. The company use a very famous chef Jamie Oliver to launch campaigns and this is also considered as a very competitive move. Also having a good HR policy will help Sainsbury to attract more customers. One more strength is that it is conveniently located because of its huge network of outlets. Moreover Sainsbury is very environmental friendly and it is doing a great cause by saving the environment. Sainsbury also comes up with wide range of products availability to meet changing needs of its customers. Weaknesses: One of the weakness that Sainsbury is facing is that lack of international expansion. Being established in Britain it couldnt venture into international markets because of its main competitor Tesco. There is no availability of self service facility because in todays world time is money. People want faster services in less time. Sainsbury also lacks implementation problem of pre determined plans BusinessNewsDaily.com, (2015). Opportunities: Expansion, Divergence, mergers are among the opportunities that if they are grabbed at the right time they can collapse. Sainsbury is been growing gradually and it is developing in its market and involving itself with investments in banking, property etc. this provides better future growth. Food for Britain is pone the supplier and partner of Sainsbury. It helps its clients to access advance opportunities abroad through its neywork offices. Sainsbury also maintain better supply chain to be efficient in cost cutting. Upgrading its technology is also one of the opportunities that helps in proper planning of its services. Threats: Threats are one of the external factors that Sainsbury is facing. Entrance of new competitors is a serious threat to the company and they should be monitored. Sainsbury being too much environmental friendly have made huge investments in that therefore a a balance must be maintained. Technology changing s also imposing a threat to the company. Sainsbury lacks international expansion so there can be some foreign company takeovers that can dominate the company as a whole. The competitive advantage and the brand name that has been build by Sainsbury over the years. Sainsbury must also take some necessary steps to save its brand name and image from its competitors globally in the market as a whole. Porters Five forces of Sainsbury: Differentiation strategies were adopted by Sainsbury to target the wide segments of market. This strategy was based on hoe competitor brands in selling and Sainsbury initiated to sell tasty, fresh and better quality products to every class of people in the targeted market. Apart from having it also own private brands like Sainsburys Organics and Taste the Differences. Sainsbury also laid emphasis on freshness of its food five forces. (2015). Competitive rivalry- Retail industry is growing rapidly in the market thus more no of companies are trying to cater to the food segment. In 2007, Sainsbury had a market share of about 14.9%. Tesco, Morrison and ASDA are the three big supermarkets in UK retail. Sainsburys banking sector is been competed against building societies of UK. Barriers for entry: It is extremely high for food market because they require lot of investments in the market of UK and it takes years to establish a brand. Retail is one of the sophisticated sectors in UK so developing a brand needs lot of investment. This indicates there is less scope foe new companies to develop themselves in retail business. Also firms need to have a very good knowledge about the local shops also. Threat of Substitutes: Food and retail industry is always in terms of innovation in the market therefore there is a high chance of substituting the products for their customers Smart Insights, (2013).Retail market in UK must try to converge its productions with innovations that would generate a need for substituting the brands. Buying power : Buying power is extremely high in this industry because of so many competitors are present and they are also selling the same products. Also we can say that switching costs are low. The economy of UK is heading towards recession therefore it will give more focus to consumers need to gain popularity in the market. Supplier Power: Here the supplier power is very complicated and difficult to categories it. MNCs like Unilever, Cadbury etc have a huge brand name in the market. If products of such big companies do not reach supermarkets then their sales volume will be highly affected. Value Chain analysis of Sainsbury: Sainsbury created shareholder value and a competitive advantage over others to understand its activities in a much better way. Sainsbury implemented a series of value chain activities which could generate revenue and profit for the firm. PESTLE factors of Sainsbury: Political: Sainsbury is emerging up with the latest globalization to prove itself as a challenge as well as an opportunity. We have to make it sure that to compete against new forces to maintain efficient quality of products that they offer. Economic factors: The increase in prices of food globally lay an emphasis on the overall business of Sainsbury leads to increase in cost of production and purchasing power. This leads to rise in price of the products. Consumers have less money to spend on luxury products that can cut the profit margins for Sainsbury. Social Factors: Sainsbury can develop recent recopies of food that is easy to cook and also healthy for the customers. Nowadays people tend to eat fresh food as they are highly conscious about their health. Therefore there is an opportunity for Sainsbury to develop more on healthy food products. Technological: The advantage of using internet as an advertising media can be adopted by Sainsbury as the company can globalize itself with very less cost and this can boost up its sales also. Sainsbury can also launch self check out machines to support customer loyalty by saving their time of shopping and ease in comfort enhances. BCG Matrix of Sainsbury: BCG matrix is planning tool of a products or services which is represented graphically. It helps companies to take decision regarding selling or investment. This matrix has four square quadrants, where the y-axis show the rate of the market growth and x-axis show market share. Star: It represents in the large market share for a fast growing industry. Here cash can be generated but due to growing industry investment is also required to maintain guide. If star will success then it will become cash cow when the industry will mature. In star Sainsbury are doing very well in the present market. They have a very good opportunity to increase their business. Where it is a private and profit growing organization. Cash cow: It also represent in a large market share for a slow growing industry. In cash cow investment is less and can generate cash so that it can invest for other business unit. When cash cow fall in moves towards down. Cash cows are the products that business strives for. Investments into supporting infrastructure can improve efficiency and increase cash flow mare. In cash cow quadrant Sainsbury have a very good position or in a well growth situation with a very low opportunities. Here the organization getting very low opportunities still they have a good position. Question mark: It is having low market share business and discover in high growing industry. It required a large amount of cash for maintaining and gaining the market share. It is generally for upcoming goods and services which have a very good commercial possible. Question mark should not be ignored because if it becomes dog after investing huge and its fail to become stars. The best way to handle question mark situation is to either invest heavily in them or to gain market share or to sell them. It is a high demand and low return which is due to low market shares. In this situation Sainsbury dont know what to do with the given opportunities. Weather they are invest or not in the given opportunities. It is profitable or not. There are lots of question arise in this situation. Dogs: It has a weak market share of low growth markets. They neither required huge cash nor generate cash. Number of dogs should be minimized or avoided by an organization. In this situation market is very weak. Sainsbury are cant able to make profit. It is a low growth market situation where the share value is too low. So earning profit in this situation is just impossible. Ansoff Matrix of Sainsbury: Ansoff matrix: It is also well known as Ansoff product or market growth matrix. Its a market planning tool which helps to determine products or market growth of a business. It also focuses whether the products are existing or new and its also focus on market whether it is new or not. It also has four alternatives part of market strategies: market penetration, product development, market development and diversification. Market penetration Existing market and existing product: It covers products which is existence and also existent in a existing market. In market penetration involvement of risk in marketing strategies is less because products are familiar to consumers so it established in the market. Market penetration is the situation where Sainsbury can develop a new product in the market. And it is UK based retail organization, so they can totally focus on UK retail. Product development Existing market and new product: Here the new products are introduced in an existing market. Development of product differs because it depends on the introduction a new product in an existing market or it may be a modification of an existing product. In product development Sainsbury can develop pre band at some more extend. For develop a new product Sainsbury required advance technologies. Market development Existing product and new market: It also known as market extension. Here existence product is selling to new market. It is assumed here that there is a need to venture into a new market because existing market are fully exploited. In Market development Sainsbury can enter into a new segment. Which is totally new territories where they have to handle new users. So, they can franchise in Hong Kong market which is totally a new market. Diversification New product and new marketing: Here a new product is sold in a new market at the same time which depends in the growth of an organization. It is a very risky strategy because two unknowns are involved, new product and new market. Sainsbury can diverse their business to a new segments like beauty product and home. They have business retail sector so, they can diverse it in some of the beauty and home products. They have a business on financial as well as property. Three issues Sainsbury is facing currently in the market: A main issue was highlighted that Sainsbury would cut costs by 500 euros million over the next three years. This highlighted that the jobs would be at risk. We know that the biggest rival of Sainsbury was TESCO who covered about 75 percent of the supermarkets as well. The upcoming condition would be more critical as suggested by Mr. Coupe. Another situation was that Sainsburys shares rose by 5 percent in the market currently and there was a need of assessing wide range of its products in the market because there was a pressure of heavy price discounters from its competitors as well. Another important issue faced by Sainsbury is that of customer values and beliefs because ethics plays an important role in determining their work terminology. A campaign was launched in 2014 to support their customers which major competitors did not. Recommendations: It is recommended to understand and analyze Sainsburys core business activity. It is necessary to analyze where Sainsbury can develop and introduce new additional business that can help its customers and the operations of the business as well. Sainsbury should buy good laptops , as of Dell and Pc World to increase their productivity. For this they can target the working class group who are in need of good business laptops. It is also recommended for Sainsbury to improve stocks and gain popularity of goods. Conclusion: Currently Sainsburys uses of the organization are huge approaches of quality, which makes a responsibility to maintain this quality at every stages of production of services and goods. Now days the quality of Sainsbury is built from the design stage though the suppliers can choice from the first level of production process till the finished product. On food product and in quality good, Sainsbury achieve quality control and assurance of quality, which is mention in the following quotation Sainsbury own a title of Best Retail Packing For A New Product in European Seafood Exposition Brussels Seafood Pix dElite New product competition. Above it is mention that, Sainsbury winning the prize on packaging and for the judge highly complementary for both the quality of product and visual appearance. Food center play a very essential role in innovative and excellence to protect the own level product in Sainsbury supermarket. A very experience team who have a extensive knowledge in food industry which provides them with special quality control, food development in creative way, sensory support and appraisal in supermarket range, choice programmed and product quality. Employee of Sainsbury always tries to give the best quality to their customer because Sainsbury always concern with the creation of quality culture. Sainsbury always encourage their employee to think about the quality of work that he or she has does. There the center of production is always a customer. They follow a long time policy. Sainsbury always concern with requirement of the customer like what they want, when they want, how they want it. References Anon, (2015). [online] Available at: https://yourbusiness.azcentral.com/strategic-planning-important-organization-4... [Accessed 14 Feb. 2015]. Anon, (2015). [online] Available at: https://www.techrepublic.com/.../importance-of-strategic-planning-and-manage... [Accessed 14 Feb. 2015]. Ansoff, H. (1979).Strategic management. New York: Wiley. Ansoffmatrix.com, (2015).Ansoff Matrix. [online] Available at: https://www.ansoffmatrix.com/ [Accessed 14 Feb. 2015]. Balancedscorecard.org, (2015).The Basics of Strategic Planning, Strategic Management and Strategy Execution. [online] Available at: https://balancedscorecard.org/Resources/Strategic-Planning-Basics [Accessed 14 Feb. 2015]. Blythe, J. (2006).Marketing. London: SAGE Publications. BusinessNewsDaily.com, (2015).SWOT Analysis: Examples, Templates Definition. [online] Available at: https://www.businessnewsdaily.com/4245-swot-analysis.html [Accessed 14 Feb. 2015]. Cadogan, J. (2009).Marketing strategy. London: SAGE. Csun.edu, (2015).Rex C. Mitchell, Ph.D.. [online] Available at: https://www.csun.edu/~hfmgt001/smprocess.htm [Accessed 14 Feb. 2015]. David, F. (2005).Strategic management. Upper Saddle River, N.J.: Pearson Prentice Hall. five forces. (2015). [online] Available at: https://www.cgma.org/Resources/Tools/essential-tools/.../porters-five-forces.asp... [Accessed 14 Feb. 2015]. Foss, N. (2007). Strategic belief management.Strategic Organization, 5(3), pp.249-258. Hansen, D. (2015).Using a SWOT Analysis as a Key Career-Planning Tool. [online] Quintcareers.com. Available at: https://www.quintcareers.com/SWOT_Analysis.html [Accessed 14 Feb. 2015]. Malkiel, B. (2003).A random walk down Wall Street. New York: W.W. Norton. Managementstudyguide.com, (2015).Custom 404 Page - Page Not Found. [online] Available at: https://www.managementstudyguide.com/strategic-management. [Accessed 14 Feb. 2015]. McKean, D. (2009).Strategy. Harlow, England: FT Prentice Hall. Outsiders, C. (2015).Market Positioning Strategy, Market Consolidation Strategy, Marketing Consulting Firms. [online] Chiefoutsiders.com. Available at: https://www.chiefoutsiders.com/strategic-services/market-positioning-strategy [Accessed 14 Feb. 2015]. pest. (2015). [online] Available at: https://www.oxlearn.com Marketing Resources [Accessed 14 Feb. 2015]. Pride, W. and Ferrell, O. (2008).Marketing. Boston: Houghton Mifflin Co. Pringle, H. and Field, P. (2008).Brand immortality. London: Kogan Page. Sadler, P. (2003).Strategic management. Sterling, VA: Kogan Page. Searchcio.techtarget.com, (2015).What is strategic management? - Definition from WhatIs.com. [online] Available at: https://searchcio.techtarget.com/definition/strategic-management [Accessed 14 Feb. 2015]. Smart Insights, (2013).How to use Porter's 5 Forces. [online] Available at: https://www.smartinsights.com/marketing-planning/.../use-porters-5-forces/ [Accessed 14 Feb. 2015]. Strategischmarketingplan.com, (2012).BCG matrix; Question marks; Stars; Cash cows; Dogs. [online] Available at: https://www.strategischmarketingplan.com/.../bcg-matr... [Accessed 14 Feb. 2015]. Vrcelj, N., Jur i, A. and Zaki, K. (2013). USVAJANJE GENERIKIH GLOBALNIH POSLOVNIH STRATEGIJA - MARKETING ASPEKT // ADOPTION OF GENERIC GLOBAL BUSINESS STRATEGIES MARKETING ASPECT. Ã‚ Ã‚  Ã… ¾Ã… ¾Ã‚  Ã… ¾Ã‚ Ã… ¾, 1(9). Waweru, M. (2011). Comparative Analysis of Competitive Strategy Implementation.JMS, 2(3). wiseGEEK, (2015).What Is Market Positioning? (with picture). [online] Available at: https://www.wisegeek.com/what-is-market-positioning.htm [Accessed 14 Feb. 2015].